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Global Head of Brand Events

On AG -
Zurigo, ZH

Candidati adesso

Dettagli della posizione

Qualifiche

IT
Leadership
Marketing

Descrizione completa della posizione

Location: Zurich

Marketing

In short

As the fastest-growing global sportswear brand, reaching millions of runners worldwide, On is building an authentic community through direct fan interaction - across major sporting expos, run crews, cultural moments, brand events, and grassroots retail activations. We are looking for a Global Head of Brand Events to elevate our global event ecosystem, shaping the brand activation strategy, enabling tools and frameworks for scale, and developing innovative formats and partnerships across key markets. We are looking for someone with a strong entrepreneurial spirit who takes ownership, brings new ideas forward, and thrives in building and evolving a global function. The Brand Events team plays a critical role in bringing our community together and translating On’s mission into meaningful, memorable experiences around the world.

Your Mission

Set the global strategic vision for brand activations and events at On
Develop immersive event formats aligned with global campaigns and Go-To-Market initiatives
Identify and implement tools and technologies to elevate event experiences and enable scale
Source, negotiate, and manage partnerships with relevant organizations to drive event impact and success
Promote and amplify the full range of On’s brand activations across channels and markets
Define global event brand standards and ensure consistent execution across all touchpoints
Analyze event performance and data to drive continuous improvement and learning
Enable and support markets to execute events in line with global brand guidelines
Lead the development of communication frameworks across pre-, during-, and post-event moments
Grow and strengthen On’s global community and fan base through impactful activations
Build, lead, and develop a high-performing global team of brand activation and event experts

Your story

10+ years of experience leading and delivering global events, with a proven track record of impactful brand activations
7+ years of experience managing and developing high-performing teams
Ideally, experience within a global sportswear, athletic, or performance brand, with a strong understanding of community-driven marketing
Experience working in a creative agency environment (in-house or external), with a strong creative and solution-oriented mindset
Deep expertise across physical, digital, and hybrid event formats at global scale
Strong leadership skills, with experience operating in highly matrixed, international organizations
Entrepreneurial, proactive, and driven to innovate, optimize, and build new approaches
Excellent communicator with an inspiring, collaborative, and positive leadership style

About the Team

Your team shapes and delivers On’s global brand events—from campaign launches and athlete moments to community activations and key brand experiences. They ensure every event reflects our brand, supports our strategic priorities, and creates meaningful connections with our community. The team is structured across four core global streams: Event Strategy & Concept Development, Event Management, Event Operations, and Event Communications, and works in close partnership with our regional event teams to ensure strong and consistent execution worldwide.

Zürich

Just by the banks of the Limmat you’ll find our largest global hub in Zürich West – On Labs – where you can hike up 12 floors through our custom-built spiral trail.

Förrlibuckstrasse 190,
8005
Switzerland

Location

Ann

Senior Director of Brand Studio

I think something that unites people here is the pace and the drive. The ambition is quite high in everything we do and when you bring these people together, you see the outcome can be multiplied. It's super impressive to see what happens when you put these creative teams together who really help each other grow.

What we offer

On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.

On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.

Build the better you

What to expect

We want to set everyone up for success, so here’s the lowdown on how we hire. Our process is a two-way street – bringing you into our culture, while helping us learn how you think.

Our full process can last about eight weeks from application to offer, because we care about getting it right. These steps explain how we usually do things.

Before you get started, feel free to consider if you want to work with us. Strange question? Well, we give people a lot of space to navigate their day-to-day and that style isn't for everyone. We want you to be passionate about what you do and be sure this is the right fit. Because when skills and passion combine – it creates that 'Wow' moment.

Step One

It starts with you...

You'll start by submitting your application to a specific role. We try to keep this step as simple as possible. We do get a lot of applications, but we review them all. If you're a good fit to the role, a recruiter will follow up with you directly. If you didn't receive a reply, or were unsuccessful this time around, we encourage you to look for other possible matches at On.

Step Two

Interview with a recruiter

What ignites your spirit? This is where we’ll start getting to know all about you and what makes you tick – and it’s your first chance to get a feel for our culture. Chatting with a member of our talent team, you’ll learn more about On and how we work. We’ll learn about what motivates you and what you could bring to the team.

Step Three

Interview with a hiring manager

Ready to dig into the details? This second interview will be held with your future manager and will focus on the specifics of the job. Together you’ll delve into your unique skills and experiences and how they could be relevant at On. It's also a time to assess how you might feel working side-by-side. Bring any questions you have about the job, the team or anything else you might like to know – this is an open forum.

Step Four

The Case Study

What's your style? This task will help us understand how you think, face a challenge and give insight into your novel ideas. Designed to give everyone their best shot, your case study is based on something you might typically experience on the job. This is your chance to show us what you’ve got. So express yourself. Be you.

Step Five

The Experience Day

Your first taste of the Oniverse. This is a time to meet some of the people you'll be working closest with. In person or virtually, you'll get a feel for the day-to-day at On and the people who make it happen. You'll chat with a few potential teammates - the conversations will be as equally driven by the role and your experience as by our values. We believe how you do things is just as important as what you do.

Step Six

The Result

Are we a good fit? We’ll get together internally to share our feedback and decide if we’re a match. We know that job searching is a big time investment, so it’s not a decision we take lightly. It’s also time for you to reflect on the experience – are we the right place for you? No matter the outcome, we’ll give you meaningful feedback.

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Marketing

In short

Your Mission

Your story

About the Team

Zürich

Ann

What we offer

What to expect

Step One

It starts with you...

Step Two

Interview with a recruiter

Step Three

Interview with a hiring manager

Step Four

The Case Study

Step Five

The Experience Day

Step Six

The Result